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Apr 28, 2023
•
Brad Michelson
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Paying people to be your customer to cut acquisition costs
Incentives are a great way to acquire new customers at scale without having to overspend on advertising.
Jan 14, 2022
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Brad Michelson
1
How to build your brand and educate your audience at the same time
Endearing your brand to your audience will pay dividends over time.
Nov 23, 2021
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Brad Michelson
2
Cool swag will get you more users
Meat Sweats, Ranch Crocs, cool shirts inside, and earned media strategies inside.
Nov 16, 2021
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Brad Michelson
3
Your Customers Are Your Best Growth Channel
We work in a reality where community is the most powerful marketing tool a brand can have. And the more brands elevate the presence of their users, the…
Sep 7, 2021
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Brad Michelson
2
Blockchain Gaming is an Untapped Opportunity
The potential of blockchain gaming, or even single-ecosystem currency gaming, as a massive opportunity for developers and marketers alike.
Aug 31, 2021
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Brad Michelson
2
Think of your brand as a person you would enjoy getting stuck in an elevator with.
A winning brand is someone you want to get stuck in an elevator with. The personality is key.
Aug 24, 2021
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Brad Michelson
2
B2B Crypto Marketing is Key to Crypto's Success
Institutions were a primary driver in the current crypto market run. Marketing for them is core to the industry’s success.
Aug 17, 2021
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Brad Michelson
2
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Market Mix Newsletter
Marketing trends from the top brands and creators in crypto, web3, and more.
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